Articles by Industry Expert

Creating Active Patients with Engagement

By Gary Hamilton – We all know that today’s patients have expectations that are greatly influenced by industries outside of healthcare. They want instant access to their health information and online tools for scheduling appointments and messaging their provider because they can do similar tasks through retail and banking websites.






Data-Driven CRM Strategies in Healthcare

Now on demand, Hello Healthcare episode with host Alan Tam and guest Chris Dufresne, VP of Digital Products and Marketing Technology at Allina Health. They discuss adoption, misconceptions, pitfalls, and effectiveness of CRM technologies.