Analytics and Pop Health


8 Things About Healthcare Analytics That May Surprise You, Part 1 of 2

By Lisa English – Yes, the terms “big data” and “analytics” are buzzwords, but they clearly highlight a shift toward data-driven decision-making with a real measurable impact on outcomes in many different industries. Savvy digital marketers now mine your digital breadcrumb trail to offer you more of what you like and attempt to discern what you need before you are aware of it yourself.







Avoiding One of the Most Common Analytics Pitfalls

By Christy Green & Cheryl Mason – Today’s hospital and health system executives cannot help but hear the clamor to advance data-driven care delivery models focused on proactive management of populations. Pressed by a sense of urgency to position for the future of risk-based reimbursement arrangements, executives can often overlook a cornerstone element to success with analytics: data normalization.