What makes marketing in the health IT space unique? Who are the movers and shakers? What’s working, what’s trending? Where can you learn more? News from KNB Communications, Swaay.Health, Brafton, Amendola Communications, MERGE, anthonyBarnum, FINN Partners, Real Chemistry, & more.
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By Beth Friedman – After attending more HIMSS Conferences than I can count, I can confidently say HIMSS’25 was the most dynamic yet. The energy was undeniable—packed sessions, buzzing exhibit halls, and a crowd that showed up ready to tackle healthcare’s biggest challenges.
What makes marketing in the health IT space unique? Who are the movers and shakers? What’s working, what’s trending? Where can you learn more? News from MERGE, Swaay.Health, KNB Communications, Brafton, ClarityQuest, anthonyBarnum, Matter Communications, Life365 Health, Amendola Communications, Kontakt.io, FINN Partners, & more.
By Erica Olenski – Walking the floor at ViVE 2025, it was impossible to ignore how much of the conversation around technology has shifted. What once felt like hype now felt like momentum—real, tangible progress in how healthcare organizations are rethinking technology’s role in patient care.
By Gil Bashe – The global health industry is responsible for approximately 4.6 percent of global greenhouse gas emissions. A panel discussion at ViVE February 2025 in Nashville.
As we embark on another year of changes and advancements, we asked some of our radio and podcast show hosts to forecast what the healthcare industry might look like in 2025. Here is what they had to say.
With more than 16,400 reads, here are the top 10 most read and shared posts of 2024. Thank you to all these authors that have shared their thoughts with us and our readers.
The thought leaders in our community are good about sharing their thoughts on the issues of today. Here are the top read and shared guest posts of November that we think deserve sharing again.
NOW on Demand FINN Voices episode with host Beth Friedman and Dave Wiedman, Chief Commercial Officer at Vizzia Technologies. Their conversation focuses on the challenges and opportunities faced by nursing professionals when trying to find, manage and use patient equipment on the unit.